A concept built for Bourgeois Auto Group by Cilantric · not your live system · sample data, yours to keep
Adam Bourgeois · Dealer PrincipalAB

One desk · four rooftops · Ford · Nissan · Hyundai · Chrysler

Every recall, service-due, and aged lead — across all four stores, on one screen.

Each rooftop runs its own OEM CRM and reminder tool, and none of them talk to each other. A customer you know at Ford Midland is a stranger at Nissan across town. Meanwhile open recalls, 12-month service-gaps, and internet leads that aged out quietly sit in four separate silos. Here's what a single group-wide retention desk could look like, pulling every store into one queue sorted by what earns money soonest. Sample data below — names are invented.

63
Open safety recalls, VIN-matched
418
Customers 12+ mo since last service
31
BDC leads aged past SLA
$182k
Est. reactivation opportunity (90d)

Group retention queue

sorted by soonest action
Customer / VehicleRooftopSignalLast touchStatus
D. Marchand2021 F-150 · VIN …8842 Ford · Midland Open recall 24S-41 Never notified Recall — unbooked
S. Okaforweb lead · Rogue quote Nissan · Midland Internet lead, no reply 9 days cold Lead aged out
R. Tremblay2019 Tucson · VIN …1174 Hyundai · Midland Declined brakes at last RO Declined 40 days ago Follow-up owed
J. Whitefeather2020 Pacifica · VIN …6390 Chrysler · Midland Recall + service both due in 6 days Recall + service
M. Della Rosa2022 Escape · VIN …5027 Ford · Parry Sound Lease matures in 22 days Lease renewal
K. Anders2018 Frontier · VIN …3311 Nissan · Midland 14 mo since last service in 28 days Service-due
P. Beauchamp2023 Maverick · VIN …9048 Ford · Midland Booked from reminder Tue 9:00 Appt confirmed
L. Nguyen2021 Kona · VIN …2205 Hyundai · Midland Reactivated, RO open Today In service

Alerts

auto-generated
!
63 open recalls, none booked
VIN-matched against OEM feeds across all four rooftops. Each is a paid warranty visit plus a service-lane touch you're not billing yet.
!
31 leads breached speed-to-lead
Internet enquiries older than your 24-hr target and never re-worked. Cross-rooftop, so no single BDC saw them all.
▲
418 customers overdue for service
Batch a reminder campaign from one desk instead of four CRMs. Est. $182k in lane revenue at your average RO.
✓
96 reactivated this month
Recall + service reminders that converted to booked appointments across the group.

BDC speed-to-lead

group, last 30 days
Median first response3h 40m
Slowest rooftop (Parry Sound)11h 20m

Odds of connecting drop sharply after the first hour. One shared queue means no lead sits unworked because it landed at the quiet store instead of the busy one.

Why this exists: you don't need another CRM — you already run one per OEM. What none of them do is sit across all four rooftops at once and surface the money already in your database: unbooked recalls, declined-service that never got a callback, and internet leads that aged out at the store that happened to catch them. This desk reads from what you've got and turns it into one prioritized call list. Sample data shown — a real build wires to your actual DMS and lead sources, read-only.